Source: BUSINESS WIRE

Press Release: 500friends : Research and Markets: Capitalizing on Consumer Behavior in Embedded Gaming: Gamification and Big Data 2015 - 2020

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/6cmnvw/capitalizing_on) has announced the addition of the "Capitalizing on Consumer Behavior in Embedded Gaming: Gamification and Big Data 2015 - 2020" report to their offering. Two significant trends for consumer-based industries are to leverage Gamification (embedded entertainment) for customer engagement and Big Data and related analytics techniques to mine patterns and predictions from consumer behavio

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Michael Hemsey's photo - President of Merkle Loyalty Solutions

President

Michael Hemsey

CEO Approval Rating

82/100

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