Adaptly Blog In-Stream, Non-Skippable Ads: Are They Really Effective?

From early YouTube beginnings to effortless livestreaming via smartphones, digital video has evolved immensely over the past decade. Last year, the average internet user watched 67 minutes of online video every day; a figure that is forecast to increase by 25% in 2019. From an advertiser perspective, video offers unparalleled opportunities to engage audiences with [...]The post In-Stream, Non-Skippable Ads: Are They Really Effective? appeared first on Adaptly.