Adelphic: Adelphic Accelerates Platform Innovation

Improved QPS Efficiency, Advanced Machine Learning and Enhanced User Interface Address Evolving Needs of Programmatic Media Buyers Viant, a people-based advertising software company, announced new capabilities for Adelphic, its self-service DSP for omnichannel advertising, that will further advance brand and agency advertising across the digital ecosystem. Adelphic's innovations and momentum are fueled by the industry's [...]The post Adelphic Accelerates Platform Innovation appeared first on MarTech Series.