AdSwerve Blog Maximize Your CTV Advertising Investment With Display & Video 360

The uproar over TikTok's brief disappearance and its now-uncertain future was a wake-up call for U.S. marketers who advertise on the platform. And it highlights the power of video advertising. Whether short-form content on TikTok, Instagram or YouTube Shorts or longer content on YouTube or streamers, video is a highly effective way to reach a large audience of engaged consumers.