Source: Alberta Magazine Publishers Association Blog

Alberta Magazine Publishers Association Blog Industry Insight (July)

We've compiled relevant resources and news about the magazine industry from the past several weeks. Follow us on Twitter and Facebook for more great information:Magazines Canada (@magscanada) has posted several useful summaries from recent MagNet sessions, with takeaway tips:Synopsis of MagNet marquee session with M. Scott Havens, Vice President of Digital at Time Inc., with his perspective on reframing the magazine as a media brand: http://www.magazinescanada.ca/membership_news?news_id=2022Tips and ideas for bundling print and digital, from the panel "To Bundle or Not to Bundle" with Elizabeth Nixon (Rogers Media), Chris Purcell (TC Media) and Darlene Storey (St. Joseph Media) http://www.magazinescanada.ca/circulation_news?news_id=2019An interesting comparison of two Netflix native ads, one for The New York Times website, another for the Wired website, with very different messages, shows what worked best, and for which audiences: http://digiday.com/publishers/netflix-native-ad-performed-best/This is the first of the bulletins the CRTC will now be issuing to inform businesses about how to comply with anti-spam legislation (via @canadianmags): http://crtc.gc.ca/eng/archive/2014/2014-326.htmMediaFinder, an online database of American and Canadian publications, reports there were more magazine launches than closures in the first half of 2014 (via @mastheadmag): http://www.mastheadonline.com/news/first_half_of_2014_sees_more_magazine_launches_than_closures/

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Est. Annual Revenue
$5.0-25M
Est. Employees
25-100