Aldo Group: DestinationCamp 2024: Customer Profiling and Guest Retention with Meta&ReviewsTest

We live in a data&driven world. Almost everything we come into contact with in our daily lives involves data in some way. The travel and hospitality industry is no exception, and TrustYou as a technology company is a big data analysis tool for the entire industry. André Kaufmann and Georg Thanner from TrustYou discussed what you can do with this data at DSTNCMP24 in Bregenz. Here is a summary of the presentation, as well as, an analysis of the surveys that participants answered during the event.