Alive Digital, Inc. Blog Contextual Marketing: A Privacy-Friendly Solution for the Modern Marketer

In an era where privacy concerns are at an all-time high, marketers are grappling with the challenge of engaging their audiences effectively while respecting their boundaries. This is where contextual marketing comes to the rescue. Contextual marketing is displaying ads and content to users based on the context of their online activity rather than relying […] The post Contextual Marketing: A Privacy-Friendly Solution for the Modern Marketer appeared first on Alive Agency.