Alive Digital, Inc. Blog No Matter Brand or Agency, It’s About the Customer!

 I spent most of my career working in corporate marketing, with multiple stints as a chief marketing officer for major retailers. People often ask me what the biggest difference between the two experiences is, and while the day-to-day is certainly different—juggling multiple brands’ needs rather than a single entity’s—I’m still grounded in the same purpose. […] The post No Matter Brand or Agency, It’s About the Customer! appeared first on Alive Agency.