Amazon: Amazon seizes over 15 million counterfeits globally in 2024; uses AI for crackdown on fake items

Investment in AI has enabled the company to improve proactive controls, automating and scaling intellectual property protection and counterfeit detection systems New Delhi: Amazon identified, seized, and disposed of more than 15 million counterfeit products globally in 2024, preventing these knockoffs from harming customers or being peddled elsewhere, according to a latest report that underlined [...]The post Amazon seizes over 15 million counterfeits globally in 2024; uses AI for crackdown on fake items appeared first on India Retailing.