Amscan: US: Amscan and Palamon to launch new Peppa Pig lines

Entertainment One has signed deals with Amscan and Palamon for new Peppa Pig lines in the US.Launching this spring, Amscan will debut a range of festive new Peppa party goods including paper and plastic tableware, foil and latex balloons, invitations and thank you notes and party decorations.Elsewhere, Palamon will introduce Peppa costumes, masks and dress-up accessories, along with treat carriers such as pumpkin pails, plush buckets, and paper and plastic treat bags."We are delighted that Peppa products are moving into the mass market this year and that these exceptional companies are joining our expanding Peppa Pig licensing programme," said Joan Grasso, VP, licensing - North America, eOne Family."Both Amscan and Palamon are leaders in their respective categories and we are confident they will help us grow the Peppa brand in the US for many years to come."Other recent additions to the US Peppa licensing programme includes Better Toyz for sports products, Primary Colors for stationery and Fiesta Toy for amusement toys.