Original article can be found here: Inpublishing Article. Q: What steps can publishers take to improve time spent on site? A: Publishers face huge competition for consumer attention, given the wealth of platforms and the constant distractions from both real and virtual worlds. Shorter attention spans mean publishers have to work a lot harder to grab [...]The post Looking ahead to 2023 with Apester's UK Managing Director appeared first on Apester.
Apester is a New York-based digital experience platform that offers solutions such as audience engagement and interactive content creation for publishers and businesses.