APM Blog It's all about the journey - customer journey management

Marketing has evolved with technology - now, managing and optimising your customers' experience is a vital part of the business... Times have moved on - and so has the role of marketing within a business. In the past, your marketing might have been carried out by someone skilled in communications, getting the message out there [...]The post It's all about the journey - customer journey management appeared first on Alison Page Marketing.