Retail media is booming, but without the right measurement tools, RMNs risk falling behind. From proving ROI to building advertiser confidence, the ability to measure campaign performance across channels is now table stakes.Whether you're launching a retail media program or scaling a network, this guide breaks down the essentials for delivering clear, consistent, and trusted [...]The post Solving retail media measurement - your ultimate guide to earning advertiser trust appeared first on AppsFlyer.
AppsFlyer is a California-based analytics platform that provides services such as fraud deduction and performance monitoring for industries including gaming and finance.