Apptimize: Airship acquires A/B testing company Apptimize

Airship announced today that it has acquired Apptimize, an A/B testing company whose customers include Glassdoor, HotelTonight and The Wall Street Journal. Formerly known as Urban Airship, the more concisely-named Airship has built a platform for companies to manage their customer communication across SMS, push notifications, email, mobile wallets and more. It says that by acquiring [...]