Atlatl Blog Pedalling Through

Go ride a bike. That is what most of the country wanted to do as stay at home orders were issued and the urge to get out of the house grew. According to NPD Group, that urge catapulted sales of adult bikes in the $200 range 203% year over year; a major shift from the expected decline in volume due to tariffs placed at the start of the year. Higher end bikes also saw significant growth, with an 87% bump for road bikes, 92% for mountain bikes, and 190% for electric bikes. For the bike shops and manufacturers who have tried to keep up with the demand, it is both an exciting and frustrating trend. It is great to see a jump in sales, but determining how much, if any, of that growth can be sustained and how to provide for it has many in the industry unsure.