Bar-S, the brand behind America's #1 selling franks for 12 years in a row, today announced an annual partnership with No Kid Hungry in honor of Hunger Awareness Month this September. Bar-S will help provide 1 million meals to children in need. In its first major nationwide Cause Marketing effort, Bar-S' "Fighting Childhood Hunger" campaign helps alleviate childhood hunger in America together with the brand´s customers, employees and partners.