SYDNEY, AUSTRALIA - Big W has appointed 72andSunny as its new Creative Agency partner. 72andSunny will be retained to develop Big W's ongoing brand and creative strategy as well as developing integrated retail and brand campaigns that extend through earned, social media and the brand experience. Vanessa Rowed, Marketing Director, Big W says: "72andSunny's belief in optimism ...The post Big W appoints 72andSunny as new Creative Agency appeared first on adobo Magazine Online.
BIG W is an Australia-based company that owns a chain of discount department stores that offers products such as home appliances, electronics, toys and books.