Source: Blue Acorn Blog

Blue Acorn Blog How Beauty Brands Use Content to Combat Price Concerns

Traditionally, the only indicator for the level of quality of a health or cosmetic item was price. If something has a higher price tag, it must have better results. Social media completely upended this philosophy in the beauty industry, giving more power and information to consumers than ever before. With the abundance of user-generated content,... Read more » The post How Beauty Brands Use Content to Combat Price Concerns appeared first on Blue Acorn.

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Est. Annual Revenue
$5.0-25M
Est. Employees
100-250
Kevin Eichelberger's photo - Founder & CEO of Blue Acorn, Inc.

Founder & CEO

Kevin Eichelberger

CEO Approval Rating

52/100

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