Source: Brandpoint Blog

Brandpoint Blog Branded Content vs. Product Placement 101

In the marketing and advertising world, some of the terminology can sound similar. We'll explore two of these terms in depth: branded content and product placement. Both are effective ways to get your product or service out there in front of an audience. But that's where the similarities stop. Product placement can almost be thought [...]The post Branded Content vs. Product Placement 101 appeared first on Brandpoint.

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