C3 Metrics Blog Multi-Touch Attribution (MTA) & Baseball: Why Your Leadoff Hitter Is The Most Important

Multi-Touch Attribution (MTA) and Baseball are both a game of statistics. Bill James (famous baseball statistician) found the strongest indicator of scoring runs in a game is whether the leadoff hitter gets on base. In Baseball, the leadoff hitter can start the best statistical predictor of success-originating opportunity to score. Similar to Baseball statistics, when [...]The post Multi-Touch Attribution (MTA) & Baseball: Why Your Leadoff Hitter Is The Most Important appeared first on C3 Metrics.