C3 Metrics Blog What’s More Important To CMO’s – Marketing Metrics or Strategy?

Several years back, I escaped to Sea Island, GA for a vacation. Upon return, my boss came into my office, quietly closed the door, and asked if there was anything I wanted to tell him. Puzzled, I said everything was fine. He told me that when people go away on long vacations, momentous decisions were […] The post What’s More Important To CMO’s – Marketing Metrics or Strategy? appeared first on C3 Metrics.