Certona Blog Personalization is Broken – Here’s How to Fix It | Free Guide & Assessment

Consumers don’t just want personalized experiences — they demand them. In fact, personalized experiences have become so expected that 71% of customers will be frustrated when it doesn’t happen. Yet, only 14% of consumers say their last shopping experience was personalized, and only 15% of retailers have fully implemented personalization strategies. With online interactions on… The post Personalization is Broken – Here’s How to Fix It | Free Guide & Assessment appeared first on Monetate.