Chief Marketer Blog The Verge Says Pubs Need To Get Real About Google’s Search Changes

Helen Havlak, publisher at The Verge, chats with AdExchanger at CES about how publishers should pivot in response to the dropoff in traffic from Google Search. And she shares how The Verge is trying to maximize the value of its new subscription tier by selling logged-in audiences directly through Vox Media’s Concert marketplace. The post The Verge Says Pubs Need To Get Real About Google’s Search Changes appeared first on Chief Marketer.