Cibo Blog Why Customer Experience Needs a Seat in the C-Suite

The title of Chief Experience Officer (CXO) first arrived on the business scene in the early 2000's and promptly earned its fair share of blowback. Stuart Elliott of the New York Times considered it yet another example of "title-mania." Companies such as Zappos and Google gave high profile executives titles like "Chief Happiness Officer" and [...]The post Why Customer Experience Needs a Seat in the C-Suite appeared first on Cibo..