Clean.io Blog Increase AOV While Protecting Your Business From Coupon Fraud.

As a business owner, you are probably not only aware of your average order value (AOV), but are constantly tracking it. As the average amount a customer is spending every time they make a purchase from your business, increasing your AOV is obviously a huge benefit to your brand. It not only decreases your customer acquisition costs, but also increases your customer's lifetime value and your overall revenue. There are many strategies to increase your AOV from building loyalty and trust to offering incentives. We've compiled a list of some of the easiest ways below.