ClearPivot Blog What are the differences between 1:1 and 1:many email tools?

When I've been talking with prospects over the past few months, I've been seeing increasing confusion in what types of sales and marketing email tools there are and how they should be used. But it is VERY important to know the differences and why. If you use the wrong tools for the wrong job, you could cause some real damage, including even getting suspended by your email marketing provider or burning down your email domain reputation. There are basically two different types of marketing and sales email tools: 1:many email tools and 1:1 email tools. Let's look at what they are and what are the differences.