ClearView CRM Blog Donor Management Software: The Smart Nonprofit's Guide

Your organization's relationships with its donors are some of the most crucial connections it can have. You already know that stewarding donors is more rewarding in the long run than soliciting first-time donors again and again.But how can you ensure that you have all the tools you need to successfully cultivate, maintain, and strengthen the relationships between your nonprofit and your donors?Enter donor management software, or a centralized and overarching platform for tracking donor data and driving engagement.