Source: CMI Enterprises Blog

CMI Enterprises Blog How Plus Size Social Media Is Changing The Beauty Standard

Social media is giving plus size women a platform they have never had before. And the beauty industry is finally noticing and changing. Before the rise of social media it was almost impossible for plus size women to see women like themselves in the media. In print, on TV, and in films plus size women were relegated to a handful of sidekick roles that were never the romantic lead. But social media gave plus size women the platform they needed to carve out a place for themselves in the beauty industry and celebrate their beauty. Now social media influencers that are plus size are dominating fashion and attracting millions of followers because more than 50% of women are considered plus size and they want to see women like themselves. They want to see plus size women that are look great, living their best lives, and talking about what it's like to be a plus size woman in a world that isn't size friendly. And brands are noticing. More and more brands are embracing plus size fashion and beauty influencers and hiring them to promote their products. And the more companies realize that diversity and embracing all body types is good [...]The post How Plus Size Social Media Is Changing The Beauty Standard appeared first on Hips & Curves.

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Est. Annual Revenue
$5.0-25M
Est. Employees
25-100
Rebecca Jennings's photo - CEO of CMI Enterprises

CEO

Rebecca Jennings

CEO Approval Rating

67/100

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