Collective: The Audience Engine Blog There's more to transparency than meets the eye

Concerns over murky industry practices were simmering long before the ANA's damning report on the lack of transparency across the advertising ecosystem, but it's hard to overstate how much that bombshell mobilized the conversation when it was released last summer. This year, "transparency" is everywhere as an industry buzzword. Every company is implicated and, in an effort to [...]