Comcast: 70% of All Comcast Internet Usage is Now Streaming & Gaming Raising Concerns About Data Caps

Entertainment now accounts for over 70 percent of Xfinity's Internet traffic, driven by a surge in live sports streaming, gaming downloads, and an ever-growing array of applications, according to new data from Comcast's broadband service, according to a new report with data from Comcast. The milestone comes as internet usage reaches unprecedented levels, with Xfinity customers pushing network demand to record highs in 2024 . The shift reflects a broader transformation in how Americans consume media and interact online. Live sports, once the domain of cable TV, have increasingly migrated to streaming platforms, with services like Peacock, ESPN+, and YouTube TV fueling bandwidth consumption. Meanwhile, blockbuster gaming downloads-think Call of Duty or Fortnite updates-and a proliferation of entertainment apps are gobbling up data at an accelerating pace. For Xfinity, one of the nation's leading internet providers, this entertainment boom is reshaping its network priorities. The surge comes as no surprise to industry observers. With the average Xfinity household juggling 36 WiFi-connected devices-ranging from smart TVs to gaming consoles-the appetite for high-speed internet has never been greater. Data from Xfinity shows that total internet consumption has climbed steadily in 2025, shattering previous records as customers embrace bandwidth-heavy habits. To keep pace, Xfinity has bolstered its infrastructure, rolling out faster speeds to millions of customers earlier this year and expanding its network of WiFi hotspots. Comcast is also using AI to help improve the streaming of live sporting events. The company's xFi Gateway, a cornerstone of its service, is engineered to handle the intense demands of multiple devices streaming and downloading simultaneously. Yet, with over 70 percent of traffic now tied to entertainment, the pressure is on to maintain performance as usage trends upward. For subscribers, this entertainment-driven surge has practical implications. Many Xfinity plans cap monthly data at 1.2 terabytes, a threshold increasingly tested by households streaming 4K sports broadcasts or downloading massive video games. Unlimited data options are gaining traction as a result, particularly among power users but they cost extra money with Comcast vs Spectrum who offers unlimited data for free. As internet consumption hits new peaks, Xfinity's traffic breakdown offers a snapshot of a digital landscape in flux-one where entertainment reigns supreme, and the demand for speed and reliability shows no signs of slowing. Please follow us on Facebook and X for more news, tips, and reviews. Need cord cutting tech support? Join our Cord Cutting Tech Support Facebook Group for help. You can find Luke on X HERE .