ComQi Blog How to Measure the ROI of Your Cloud-Based Digital Signage System

If there's one thing we know, it's that investing in digital signage is a smart way to boost customer engagement and increase sales. However, pinpointing the exact return on investment (ROI) can be tricky, especially with cloud-based systems. Specifically, the main challenges are merging various data sources while linking any sales increases to digital displays....The post How to Measure the ROI of Your Cloud-Based Digital Signage System appeared first on ComQi.