The COVID-19 pandemic is rapidly changing the way we work and recruiting is changing along with it. In-person interviews are shifting to digital interviews and remote onboarding is becoming the new normal. But despite the changes we’re experiencing as a result of social distancing, providing candidates with a positive experience should remain a top priority.
In a recent interview, Mark Cuban explained that how companies treat their employees during the coronavirus epidemic will “define their brand for decades.” Emphasizing that employee safety should come first, Cuban said that employers have a responsibility to act in the best interest of their team members and build their employer brand accordingly. While that responsibility applies to current employees, it also extends to job seekers and suggests that candidate experience will continue to make or break employer brands for the foreseeable future.
Here are some tips for providing a great candidate experience during these uncertain times.