Counter Intelligence Retail: Chinese sticking to trusted brands - CiR report

The latest research from Counter Intelligence Retail (CiR) has revealed the likelihood of Chinese shoppers buying unfamiliar brands in travel retail. The Chinese Tracker Survey found that 60% of the 1,020 Chinese travellers surveyed would stick to trusted brands - up from 55% in 2017 - and 38% bought non-regular brands, which is a dip ...This story continues at Chinese sticking to trusted brands - CiR reportOr just read more coverage at DFNI