CrowdTwist: Oracle Acquires CrowdTwist

Oracle (NYSE:ORCL) is to acquire CrowdTwist, a NYC-based cloud-native customer loyalty solution for brands to offer personalized customer experiences. The amount of the deal was not disclosed. Led by Scott Matthews, CEO, CrowdTwist provides a cloud loyalty solution for marketers to develop a more complete view of the customer and offer discounts, points, check-ins or [...]The post Oracle Acquires CrowdTwist appeared first on FinSMEs.