Cube Blog The 6 best demand forecasting and planning software solutions [2025]

What is demand forecasting?Demand forecasting predicts future customer demand using historical data, market trends, and analytics. Why is this so important? Imagine you're a CFO preparing next year's budget. Without demand forecasting, you're essentially guessing how much inventory you'll need, how many staff members to hire, or whether a new product launch will hit its revenue targets.