Source: Customer Portfolios Blog

Customer Portfolios Blog Retention Roadblocks

With all the data showing that it’s cheaper to retain a customer than it is to acquire a new one, many companies are still so focused on acquisition strategies. Granted, retaining a customer long-term is harder than acquiring one, that doesn’t mean marketers should ignore it.

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Est. Annual Revenue
$100K-5.0M
Est. Employees
1-25
Augie MacCurrach's photo - Co-Founder & CEO of Customer Portfolios

Co-Founder & CEO

Augie MacCurrach

CEO Approval Rating

88/100

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