Marketers spend most of their time driving demand; so what happens to marketing in times of scarcity? And how can analytics help? A few months ago, I heard Erin Young from Well.ca speak at a conference I attended. She was on a panel with representatives from hard-hit organizations like Sunwing, and she was nearly apologetic...The post In Times of Scarcity, There's No Scarcity of Data appeared first on Data Insight Group.