Datorama Blog How to Power Holiday Campaigns with Merrier Measurement and Analytics

For retail marketers, the holiday season is the most critical time of the year. The majority of their annual revenue is generated between November 1 and December 31. For 2019, Salesforce forecasts retailers will bring in a record $136 billion in the U.S., and we predict digital revenue to grow at 13% year-over-year. While the [...]The post How to Power Holiday Campaigns with Merrier Measurement and Analytics appeared first on Datorama.