Source: NASHVILLE BUSINESS JOURNAL

dELiA*s: Internet breathes new life in retail chain flops

Failed brick-and-mortar retail brands are making a comeback online, The Wall Street Journal reports. Examples include Delia's, Naartjie Kids, Frederick's of Hollywood and Coldwater Creek, to name a few. The brands closed their struggling storefronts and are now moving online, thanks to entrepreneurs and investment firms that have purchased the intellectual property rights. Investment firms are keen to invest in the failed retail brands because they have a built-in audience and the cost of operating...

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