Denamico Blog Aligning For Success: Using RevOps To Scale Your Business

"RevOps is the glue that brings go-to-market functions together." Michael Ewing is an expert in using data and technology to make informed business decisions and accelerate growth. He was a key player in the launch of HubSpot’s first international office and was responsible for forming its renewal management department and scaling it to over 100 employees. We interviewed him on the RevOps Champions podcast about the role of revenue operations in creating alignment between sales, marketing, and customer service to scale more efficiently. "Where RevOps really starts to shine is when you put a roof over sales ops, marketing ops, and services ops, and you put it all under one umbrella of revenue operations…"