Pladis is extending its Better Biscuits initiative, which helps retailers make the right decisions on which brands to stock and grow sales, with a trial at Dhamecha Cash & Carry's seven London depots. The 12-week trial will identify the impact and sales growth on POS from using five different languages - English, Hindi, Tamil, Urdu ...This story continues at Pladis works with Dhamecha on Better Biscuits initiativeOr just read more coverage at Talking Retail