Press Release: Diffusion PR : Podcast Platform AudioBoom Selects Diffusion PR to Drive Awareness

As part of its U.S. growth plans, audioBoom, a global podcasting platform that consolidates the business of on-demand audio, has tapped Diffusion as its agency of record to drive awareness of its leading hosting, distribution and monetization capabilities for podcasters, advertisers and brands. Research has shown that 67 million Americans listen to podcasts every month. As methods of distribution increase, podcasts are becoming even easier to access, whether on the road in connected cars or at home via tools like Siri and Alexa. Diffusion's public relations campaign will position audioBoom as the podcast platform of choice for brands and advertisers. The agency's objective is to demonstrate