Source: Discoveryresearchgroup Blog

Discoveryresearchgroup Blog My Generation - Segmenting Characteristics of Generation X, Y, & Z

The oldest Gen Xers will turn 50 this year. At least most consider that to be the case. Baby Boomers are widely agreed upon as having been born between 1946 and 1964, making 1965 the starting year for Generation X. After that, start and stop dates for each generation start to get a little fuzzy.

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