Dubsat Blog The Ultimate Cheat Sheet: Avoiding Last Minute Ad Production Changes

In our conversations with studio managers, we found two common problems they face tend to occur on either end of the advertising production workflow. An unclear brief (from the beginning of the process) and last-minute changes (at the end of the process) can both seriously impact the efficiency of the studio. Let's look at what we can do to minimize confusion from an uncertain brief, and deal with the disruption of last minute changes.