Engagely Blog Multichannel vs. Omnichannel powered by Generative AI Engagement: What’s the difference?

In the realm of customer engagement, the distinction between omnichannel and multichannel strategies is crucial yet often misunderstood. While multichannel approaches offer customers various touchpoints, each operating independently, omnichannel strategies integrate these channels into a cohesive, seamless experience. Powered by Generative AI, these approaches not only streamline customer interactions but also enhance personalization and efficiency across every touchpoint. Dive into our exploration to uncover how these strategies can redefine your customer engagement efforts. The post Multichannel vs. Omnichannel powered by Generative AI Engagement: What’s the difference? appeared first on Engagely.