Engagement Labs Blog Competing with Amazon: Unveiling the Top 10 TotalSocial Retail Champions

As July comes to an end, retailers and e-commerce continue to push through and find themselves amidst a fervent battleground, seizing every opportunity to vie for consumer attention and market share. In this context, this article will introduce the top 10 retail rankers overall TotalSocial, offline and online lists. With the pinnacle of the month being Amazon’s Prime Day held on July 11-12, big-box retailers orchestrated a symphony of parallel promotions, endeavoring to captivate customers in a time when discretionary spending faces restraint. Beyond Prime Day, July boasts a tapestry of significant retail events, including 4th of July sales, Christmas in July, Black Friday in July, and the Nordstrom Anniversary Sales. With the advent of back-to-school shopping, all of which signal retailers to devise ingenious strategies to outshine the competition.