New York-based marketing firm Bruin Sports Capital, launched earlier this year by former NASCAR chief operating officer George Pyne, agreed to buy fellow sports agency Engine Shop. The deal comes almost a year after communications giant WPP lead a syndicate of investors to help launch Bruin with $250 million in backing. Engine Shop, also based in New York, was one of the 5,000 companies on Inc.'s list of America's Fastest Growing Private Companies in 2014. The purchase of Engine Shop sets Bruin...
Engine Shop is a New York-based marketing agency that provides engagement consulting, brand positioning, and strategic planning services for the entertainment sector.