In the intensely competitive regional news genre in Rajasthan, ETV Rajasthan has established itself as a clear and dominant No. 1 channel. With a market share of 78%*, the channel is clearly the preferred choice for the people of Rajasthan. The year 2017 saw ETV Rajasthan grow by leaps and bound – in fact the channel’s impressionsjumped by410%** in the time period Week 01, 2017 to Week 01, 2018.As per the latest BARC data, the channel’s market share is almost 5 times that of its nearest competition and is 3.6 times that of all other channels combined*.