Socialize . Commit . PamperWhether you are a firm believer in making New Year's Resolutions or find that setting goals as the year progresses is more your thing we would like to provide you with some inspiration for 2014. 1. Get more customer referrals. Word of mouth is one of the most successful methods of getting quality clients in your door. A recent study shows that referred clients are 18 percent more likely to stay with a business over time, than a walk-in client.2. Offer Add-on services to your menu. If 80 percent of your clients come in for facials then incorporate a chemical peel treatment or anti-aging eye treatment to your menu. If you specialize in wax services then think about adding Vajazzling as a fun and profitable service.3. Consult with your client. Make 2014 the year you commit to consulting with every one of your clients before their service. Even the loyal long-timers might have forgotten to tell you about a stressful lifestyle change or new medication they are taking. The consultation also gives you an opportunity to discuss their own goals for their skin making it easier for you to sell the appropriate retail products.4. Offer more pampering amenities. Offer your clients lemon cucumber water or herbal tea before their service. Massage their hands or feet for 10 minutes while you are waiting for a mask to dry. Give them a small, individually wrapped piece of dark chocolate before they leave. These small changes won't cost you much, but can really improve your spa's overall image in the eyes of your clients. Most of them are looking for a relaxing and pampering experience rather than just a good treatment.5. Revamp your retail display. Now that you are consulting with everyone who comes in for an appointment, it's important that your retail display looks enticing. Place your best sellers at eye level. Call Eva's Esthetics for Tu'eL skin care shelf talkers that explain product actions and benefits. Adorn the shelves with cute seasonal accents throughout the year.Do you make resolutions for your business in addition to your personal life? Tell us about the changes you are planning to make to your spa or salon in 2014. Sometimes a little inspiration can make a big difference. Contact UsSkin Care Professionals please contact us at 800-765-7597 or evasesthetics.com.Retail Customers visit us at tuelskincare.com for more information and to find a retailer near you.
