We Find Needles in HaystacksWe Find Needles in HaystacksWe Find Needles in HaystacksI've been struggling with simplifying CrushErrors.com messaging for years. A VC asked me years ago to give a quick pitch and all I wanted to do was demo the software. It does so much. It's revolutionary. I couldn't reduce it to a bullet point. That didn't go over too well.I believed the domain name, CrushErrors.com, was already explanatory. It is accurate. But it's hard to visualize exactly [...]
